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EYE CREAM: WHAT DOES IT DO & HOW TO APPLY

They say that the eyes are the window to the soul – so it makes sense that extra special care should be taken with this area of skin! If you’ve yet to add eye cream to your skincare arsenal, you may not know quite what to make of it, or if this product is even necessary alongside your facial moisturiser.

Here’s the thing: our eye area is surrounded by extra thin and fragile skin. To keep it bright, youthful and even-toned, targeted formulas and ingredients are needed. Enter eye cream – the nourishing, rich and deeply supportive step created just for this area of skin.

Eager to know more? In this article we dive into how to apply eye cream within your current skincare routine and explore its many benefits. So, can eye cream reduce dark circles? And can I apply eye serum and eye cream together? Read on to find out.

What is eye cream?

Eye creams are moisturising skincare products. While they may share some of the same functions as your face moisturiser, the way that they provide those benefits to skin is different. Specially developed for the thinnest part of skin on our body, an eye cream is thicker in texture than face moisturisers and formulated to support especially sensitive skin. The area of skin around our eyes is prone to dryness, dullness and fatigue, and is usually where signs of ageing such as fine lines appear first.

Wondering what ingredients to look for in an eye cream? To enhance and protect skin, IT Cosmetics eye creams are also powerful anti-ageing tools, and contain firming and glow-giving properties like:

  • Peptides
  • Cocoa Seed Butter
  • Collagen
  • Ceramides
  • Antioxidants like licorise root

What does eye cream do?

When dryness, puffiness and dark circles appear, they impact overall complexions and encourage a fatigued appearance. To energise, firm and brighten your eye area, an eye cream is a supportive part of your daily skincare routines. There are plenty of benefits to be gained:

  1. Reduces dark circles
  2. Minimises fine lines and wrinkles
  3. Hydrates skin
Let's take a deeper look at each of them.

1. Reduces dark cicles

You might know about the brightening ability of eye serums (and possibly be treating your skin to one right now!), but can eye cream reduce dark circles too? Dark circles are caused by different factors – including genetics, pigmentation, stress and a lack of sleep – and a brightening and hydrating eye cream can help to combat them. To reduce the appearance of dark circles and puffiness, Confidence in an Eye Cream Peptide Eye Cream is enriched with Drop of Light Technology and niacin, which colour-correct and even tone. For your best skin yet, learn how to apply concealer like a pro alongside your skincare.

2. Minimises fine lines and wrinkles

Fine lines and wrinkles around the eye area tend to appear first and even have their own names (crow’s feet, frown lines and bunny lines, anyone?). Cute names aside, they’re a common concern and can be tricky to get on top of without the right skincare support. Firming eye cream Confidence in an Eye Cream Peptide Eye Cream is infused with anti-ageing ingredients like tripeptides and soy peptides to reinforce skin’s texture and plumpness. Wondering β€˜can I use eye cream on my face and reap those anti-ageing results everywhere?’ The formulas are especially thick and may overwhelm facial skin. Instead, pair it alongside Confidence in your Beauty Sleep Night Cream With Ceramides for hydrated, soft and youthful skin when you wake.

3. Hydrates skin

Your skin’s moisture content is often what makes or breaks a healthy-looking complexion, no matter what skin type you have. Hydrated skin reflects an intact skin moisture barrier – the protective layer made up of cells and lipids, which protects skin from stressors and helps keep it hydrated. Because of the eye area’s extra thin state, dryness often occurs there first. To promote the appearance of fullness and bounce and properly support the eye area, intense hydration will do the most. Opt for a formula like Confidence in an Eye Cream that contains moisturising properties like peptides and ceramides.

How and when to use eye cream

Just like with all skincare steps, the right application style promotes best results and makes sure that your skin is supported throughout. To help you on your beautiful skin journey, let’s break down all there is to know on how to apply eye cream.

First things first, when to use eye cream – day or night? We lose moisture while we sleep and throughout the day, so twice-daily application is recommended for hydrating steps like eye cream.

On that topic – the order you apply your moisturising ingredients matters too. For those wondering β€˜can I apply eye cream after moisturiser?’ you’ve got it spot on! Skincare steps follow a system of lightest to heaviest textures, so eye creams will tend to be your final step (or just before sunscreen in AM routines).

Finally – what about eye creams and serum combinations? Can I use eye cream and eye serum together? Your serums and creams work in unison to promote healthy skin, so go for it! Just remember that as it’s the lighter formula, your serum will go on first.

Found this article helpful? Keep reading on to discover your best winter skin routine yet!


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