IT Cosmetics Foundation Makeup

Foundation is the base of a flawless makeup look, so it’s important to choose one that enhances your natural beauty. IT Cosmetics hydrating foundation is suitable for all skin types and is available in 40 perfect match foundation shades that deliver a ‘your skin but better’ result. Our hydrating foundation formulas contain nourishing skincare ingredients that brighten the skin from within so your glow is all your own. Whether you're looking to even out your skin tone with a boost of medium coverage foundation or opting for a full coverage look, our high coverage foundation range is buildable and available in natural, matte and radiant finishes to suit your preference.  

IT Cosmetics Skincare Foundation 

A foundation makeup and skincare product in one? IT Cosmetics has you covered. We want you to love who you are, so our confidence building range of colour correcting foundation works to improve the healthy appearance and strength of your skin. Packed with loving and nourishing vitamins and moisturising formulas, our hydrating foundation reduces dullness, dryness and signs of ageing like fine lines and wrinkles, while boosting plumpness and brightness in skin, for a radiant, full-faced finish. After two weeks of wearing IT cosmetics foundation, you'll experience smoother skin and a visibly refined texture.

Makeup Foundation For Confident Skin

Have confidence as you step into each day knowing your foundation makeup won't fade, transfer or dry out. Boosted with enriching ingredients, IT Cosmetics foundation is pore refining and glow-enhancing while protecting and preventing tired-looking skin. IT Cosmetics foundation is the true-wear blend you've been waiting for. The path to perfect skin begins with the right base – shop our foundation for radiant confidence, in your own skin. 

How To Wear IT Cosmetics Foundation

After cleansing and prepping your skin with a moisturising day cream, apply a primer all over the face and allow to sink in. 

Next, apply 2 pumps of your new favourite foundation to the face, using your Heavenly Luxe Complexion Perfection Makeup Brush #7 to blend and buff the product to your desired coverage level. 

Continue the remaining steps of your makeup routine, including concealer, powder, blush and bronzer before setting it all in place with a makeup-extending setting spray for a perfect makeup look that won't budge!